Context2: The evolution of Dynamic Creative Optimization (DCO)
of granularity in Contextual Targeting. The technology
does not use cookies and has no audience dispersion.
Boost the results of your Digital Marketing campaigns. Context2 is the world's first video DCO. The solution delivers on display inventory, with a high-impact, standout displays customized with AI technology.
Dynamic ads on out-stream videos can be tailored specifically to the individual user's interest, with relevant messages to increase the chances of conversion. Deliver better user experiences by increasing brand awareness and driving greater engagement with your target audience.
Ensure the quality of your campaign placement. Available in any dimensions, Context2 curates page content, analyzing three tiers (URL, page title and content) and ranking the contexts, market segments and keywords consumed by users.
Display inventory ads rely on the automatic deployment of assets, such as copies and KVs, guided by monitored learning, optimizing, creating and testing new asset groups in cycles and in real time, until arriving at the best sets.
Boost the results of your Digital Marketing campaigns. Context2 is the world's first video DCO. The solution delivers on display inventory, with a high-impact, standout displays customized with AI technology.
Dynamic ads on out-stream videos can be tailored specifically to the individual user's interest, with relevant messages to increase the chances of conversion. Deliver better user experiences by increasing brand awareness and driving greater engagement with your target audience.
Boost the results of your Digital Marketing campaigns. Context2 is the world's first video DCO. The solution delivers on display inventory, with a high-impact, standout displays customized with AI technology.
Dynamic ads on out-stream videos can be tailored specifically to the individual user's interest, with relevant messages to increase the chances of conversion. Deliver better user experiences by increasing brand awareness and driving greater engagement with your target audience.
Business’ Cornerstones
Segmentation
Technology makes it possible to customize contextual and semantic contextual segmentation by being able to analyze three different TIERS (1st URL, 2nd Title and 3rd Page Content).
Granularity
Customizes the advertising content according to what the target is currently consuming, increasing the propensity for making a decision.
Intelligence
Dashboard for continuous performance analysis, delivery of reports, brand affinity content and Insights to improve campaigns.
Automation
Capability of automatically adapting creatives, such as KVs and Copies, according to the individual performance of each format, saving time and resources for unfolding parts.
Video on Display
World's first video DCO delivered to high-impact display inventory in standout layouts that can be customized with technology.
C2 INSIGHTS
- Keywords and URLs discovered in placement;
- Brand affinity content;
- New perspectives for working on all aspects of branding and digital;
- Benchmarks and insights on relevance, target and content
The perks of using CONTEXT2?
Who Trusts OUR TECHNOLOGY
Let's transformdigital advertising together!
Brazil
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